Progress continues as lifestyle
photo shoot takes place in and around the Palm Beaches
WEST PALM BEACH, FLORIDA (November 5, 2013) – Preparations for
the Palm Beach Outlets advertising campaign are being finalized as
photographers, stylists, and agencies firm up wardrobe and locations for a
two-day fashion and lifestyle photo shoot taking place this Thursday and
Friday, November 7 and 8 throughout the Palm Beaches.
Day one will
comprise of studio shots at acclaimed photographer Montana Pritchard’s West
Palm Beach studio and local favorite hotspots including Table 26 and the Mango
Promenade. Day two’s lifestyle photo shoot will focus on the downtown
intra-coastal waterway, West Palm Beach City Docks, and various walkways
throughout the city.
Palm Beach
Outlets’ advertising agency, BG Solutions of West Palm Beach, has been
preparing creative concepts, scouting locations and providing model selections
for the past eight weeks. The latest fashion and brands coming to Palm beach
Outlets will be featured in the shoot, such as Saks Fifth Avenue OFF 5TH.
Jim Roberts,
General Manager for Palm Beach Outlets said, “It’s exciting to see early
concept boards come to life through the photo shoot while watching the strong
progress of construction taking place directly on property. It’s all coming
together for what promises to be a comprehensive advertising campaign
announcing the most exciting retail to enter the Palm Beach market.”
Developed
in partnership by New England Development and Eastern Real Estate, Palm Beach
Outlets is located just off Interstate 95 at Exit 71 on Palm Beach Lakes
Boulevard in West Palm Beach. The center, opening February 14, 2014, will
feature approximately 100 outlet stores as well as an adjacent retail center
opening in late 2014 including Nordstrom Rack and Whole Foods.
About New
England Development
New England
Development is one of the nation’s premier real estate development and
management companies, with more than 50 million square feet of retail,
commercial and residential space to their credit. Founded by Chairman and Chief Executive Officer Stephen R.
Karp, New England Development has 35 years of retail development, leasing and
management experience and is one of the major mall developers in the
Northeast. Acclaimed for some of
the country’s most widely recognized and successful regional malls, New England
Development is also known for developing mixed-use complexes featuring retail,
residential, hotel and office uses; outlet centers; power centers; marinas;
golf courses; resort and convention hotel properties; and even an entire
planned community.
Eastern Real Estate
Eastern Real Estate is a
privately held commercial real estate firm with expertise in capital
investment, real estate development, and asset management. The Company was
founded and is led by principals Daniel J. Doherty III and Brian J. Kelly.
During their thirty-year careers Doherty and Kelly have had direct involvement
in over 30 million square feet of transactions, building Eastern a well-earned
reputation for industry leading insight and unwavering professional integrity.
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